Carrefour Egypt Launches Donation Campaign to Celebrate the True Essence of Ramadan

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Owned and operated by Majid Al Futtaim, Carrefour Egypt is focused on giving back to the community and its customers by announcing a diverse range of Ramadan initiatives this year. Through several activations, Carrefour is encouraging the public to contribute to the community through acts of kindness. 

The brand has introduced four initiatives that provide customers with the opportunity to benefit from available Ramadan offerings and enable them to access trusted donation portals that reach those in need, with the slogan “Ramadan Kareem Bel Kheir with Carrefour“.

These initiatives include a partnership with the Egyptian Food Bank to share a warm meal with underprivileged families, the opportunity to win a free shopping cart filled with produce, pre-packaged Ramadan boxes with food essentials, and the chance to double loyalty points through the MyClub loyalty app. 

Here is how you can take part in these activities and what we can tell you about them:

Kart El-Kheir

Kart El-Kheir (generosity card) is a card available for purchase across Carrefour’s stores and online with the value of EGP35. This initiative was developed in partnership with the Egyptian Food Bank, who will be implementing a food program that ensures the safe delivery of warm meals during Iftar. 

Sa3eit El Kheir 

Sa3eit El Kheir (generosity hour) gives one lucky customer, picked at random every day throughout the holy month, the opportunity to win a free grocery cart. 

Ramadan Boxes

Ramadan boxes will also be available in-store and online for shoppers to purchase at affordable prices. The boxes come in two different sizes, one priced at EGP124.95 and the other at EGP64.95. The boxes are inclusive of all food essentials.  

Double El Kheir  

Carrefour is providing MyClub users the opportunity to collect double the loyalty points on Ramadan items. This initiative shares the brand’s appreciation with their loyal customers.

With striking deals and thoughtful initiatives, Carrefour Egypt is making Ramadan more joyous not only for customers but for entire communities, while continuing to create great moments for everyone, every day.