TAG HEUER TEAMS UP WITH POP CULTURE ICON SUPER MARIO
To celebrate the beginning of a long-term collaboration between the two brands, TAG Heuer and Nintendo have created a limited- edition timepiece featuring Nintendo’s most famous character: the energetic plumber Mario, who takes over the TAG Heuer Connected.
An original concept
When TAG Heuer and Nintendo join forces, you can bet the result is a timepiece that adds new excitement to both the watchmaking and gaming worlds and which fans of the two brands will be desperate to get their hands on! Super Mario meets the TAG Heuer Connected. The result? A watch that stands out and brings new creativity and daring style to the avant-garde watchmaker’s collections. The intrepid, iconic hero comes to life in this luxury smartwatch that combines sport, technology and elegance in one dynamic package. In this collaboration, the TAG Heuer Connected is offering wearers a fun new way to get more active, feeling the thrill of achieving goals throughout the day.
Super Mario is without doubt an iconic franchise for generations of gamers, with 330 million copies sold worldwide (number TBC with Nintendo). But that’s not all. Devised in 1985 by Nintendo, the instantly recognisable Mario the plumber with his red cap and blue overalls has since become an international superstar with millions of fans all over the world.
At the heart of this collaboration, the TAG Heuer Connected watch is a unique combination of the refinement and elegance of a chronograph-inspired timepiece crafted in the purest watchmaking tradition, with a state-of-the-art, custom-designed digital experience geared towards performance. It offers customers a striking and versatile wristwatch to enhance their individual lifestyle, from daily connected services to immersive sports experiences.
TAG Heuer Connected Super Mario Limited Edition
The TAG Heuer Connected Super Mario limited-edition comes packed with exclusives, both in the digital experience it delivers, and on the watch itself. The interface – available exclusively to owners of this timepiece – has been completely redesigned in the Super Mario colours.
For this limited edition, TAG Heuer’s famous Connected watch faces have been reinterpreted with Super Mario special versions, exclusively designed for wearers of the TAG Heuer Connected x Super Mario Limited Edition : four dials revisited to include special details associated with Nintendo’s most celebrated character.
TAG Heuer Connected x Super Mario Limited Edition
Caja disponible en acero y titanio con 45mm de diámetro y 13,5mm de grosor.
Batería: Un día completo en condiciones normales de uso (20 horas con 1 hora de actividad), 6 horas para uso deportivo (GPS, ritmo cardíaco y música). Tiempo de carga: carga completa en 1 hora y 30 minutos a temperaturas de entre 15 C y 45 C
Sensores: Pulsómetro, brújula, acelerómetro, métricas y actividades registradas.
Hermeticidad hasta 5 ATM
Correa de cuero negro sobre caucho rojo o correa adicional de caucho perforado en rojo Super Mario.
Cierre desplegable de acero con el logotipo de Super Mario grabado.
Edición Limitada a 2.000 ejemplares.